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Committees

   

minutes - ggia - classic center, athens, georgia
thursday, November 07,2002

   

Members in attendance included:  Joe Napoli, Myra Crowe, Jim Midcap, Mike Sikes, Andy Rogers, John Strickland, Wayne King, Merrill Varn, Brendan Smith, Chris Butts, Wally Pressey, Wayne Juers, Bob Oxford, Chris Aubrey, Leilani and Alan Vining, Phil Hart, Bobby Flowers, Paul Chappell, Wayne Bagwell, and staff members Trudy Williams and Sherry Loudermilk.

Chairman Oxford called the meeting to order at 9 AM.  He welcomed the group and then asked Loudermilk to give a status of the Association.  Loudermilk updated the group regarding trade show move-in, exhibitor sales, marketing information for the show, and the Gardener’s Palette retail seminar.

Loudermilk asked Hull to update the group on activities regarding hosting the Georgia Chapter of ASLA and the FFA students.  Hull will meet with FFA leaders at the upcoming conference and will continue talks with ASLA to bring their winter meeting to WinterGreen in 2004.  A task force should be formed to work on each project.

Chris Aubrey, President of the Athens Area Growers Association, addressed the group regarding the kick-off reception at State Botanical Garden on Thursday evening prior to the opening of the WinterGreen conference.  The Athens Area Nursery Growers Association will sponsor the reception.  Oxford and Loudermilk extended their appreciation for the generosity of the local Association to Aubrey.

Chris Butts presented an update regarding the Bear Creek Reservoir area that affects the counties around Athens.  The group is working on education for consumers.  The group wants the Environmental Committee to put together an information packet – agency names, statistics, etc.   Butts wants 50 passes to give to water utility managers to invite them to the show along with an area at show to promote the reservoir area businesses.

Loudermilk then reported on trade show booth sales and silent auction donations.  She stated that booth sales were lower than expected and that the upper level of the center probably would not be used to house exhibits.  She also stated that her staff had sent our free passes to Georgia retail garden centers as requested in the previous meeting.

The September 19, 2002 Board Meeting Minutes were reviewed.  Motion was made by Bobby Flowers to accept the Minutes as presented.  Wayne Juers seconded the motion.

The Treasurer’s Report was delivered by Joe Napoli.  He noted that Membership Dues were above expectations but Journal advertising receipts were lower than expected.  Napoli noted that total assets were up considerably over last year.  Wayne King made a motion to accept the Treasurer’s Report as presented.  John Strickland seconded the motion.  Motion passed.

Committee caucuses were held from 10 AM until  11:10 AM.  Loudermilk then introduced Bill Fallin, the new lobbyist hired by GGIA.  Following brief introductions of the attending board and committee members to Fallin, committee reports were presented as follows:

The Environmental Committee and the Governmental Relations Committee reports were presented by Wayne King, Sr.    King noted that a letter introducing the green industry was to be prepared which will include industry statistics, information about the new building at UGA and invitations to WINTERgreen and the kick-off reception on Thursday evening. The date chosen for Capitol Day is February 5.    Chris Butts will serve as the lead person for Capitol Day.

Environmental Committee is wanted to develop an “emergency response” information packet of county listings, statistics, etc.  The Committee wants to develop a survey through the University of Georgia to quantify the economic impact of the green industry in each county.    Hull asked Jim Midcap to help make the contacts at UGA to investigate the possibility of preparing the survey.

The Marketing Committee report was presented by Wally Pressey.  He noted that the committee will be working to fill the 1-hr slots at the Membership Booth.  Joe Napoli, Jeff Beasley & Wally Pressey will call non-respondents.  Merrill Varn volunteered to lead the drive for Silent Auction donations.

John Strickland presented the Landscape Certification report.  He stated that 11 people took the practicum on October 5 in Athens.  Of the 11 participants, 7 passed.  One person became certified.  The next written exam will be held at Winterschool on January 24.  A review course for the GCLP will be held at the GTA show in December.  Strickland has met with members of the Board of the Georgia Irrigation Association.  He noted that GIA and GCLP task force will meet in the future to work together on water issues.  Barnes met with Wayne Gardener to discuss moving the administrative duties of GCLP to the UGA Urban Ag Center.

The Plant Professional Certification report was delivered by Wayne Juers.  He noted that the committee was on track to be able to offer the test in January with all the volunteers in place.  Juers stated that the update of the certification manual was underway and that the committee hopes to finalize the update by January 2003.  A report was given that Home Depot was actively pursuing developing a corporate training and certification program.  Juers also asked that the Association not print company names with the list of people who have recently been certified.

Hull asked how the Certification committees planned to promote the certification program at the Saturday morning event.    Brendan Smith asked how the industry wanted to continue with certification, specifically, if the industry wanted certification to become mandated through the Secretary of State’s office. Varn suggested that GGIA attempt to get a copy of the Lowe’s in-house program.

The meeting recessed for lunch from 11:50 AM until 1 PM.  The meeting then reconvened with a continuation of committee reports as follows:

The Awards Committee report was delivered by Bobby Flowers who stated that both the Landscape and Retail Awards entries had been judged this morning.  He noted that judges had been sought from outside the Board and Committee members.  Flowers added that new categories will be added to the Landscape Awards including Seasonal Color and Water Wise landscape.  He also noted that program needs more marketing emphasis.  Flowers asked the Sales and Marketing Division to help the committee prepare marketing strategies for the program.  For 2003, the Awards Committee wants to have individual awards nominations mailed earlier in the year in order for a voting process to take place rather than having the Executive Board choose the individual winners.

Divisional meetings were held from 1:15 until 1:45 PM.  Reports were delivered as follows:

Leilani Vining presented the Retail Division report, stating that the group had compiled a list of elements needed for a successful retail and membership center at the show.  The group requested tables and locking cabinets.  Chris Butts will ask Cofer’s to donate the use for one day of patio fixtures.  McCorkle will provide extra plants and Charmar will provide flower/plant arrangements for the retail area.  Alan Vining has been added to the Board to serve in 2003.

The Landscape Division report was presented by John Strickland.  He stated the group had worked on designing the entrances for the show.  Strickland stated that the GCLP will be held on Saturday, March 8 at Coastal Bamboo Garden.  The Division wants to hold two seminars during July – one at North Metro and one in Perry.  Strickland will contact GIA for irrigation, water speaker and will ask Wayne King, Sr. for soil management, turf grass. The Division wants marketing information to be sent at least two months in advance.  Officers presented for 2003 include: President:  Brendan Smith – President; Paul Chappell – Vice Strickland, Board Members:  Jane Morgan, Rick Barnes, and Bobby Flowers.

The Sales and Marketing Division report was presented by Wayne King, Sr.  He noted that a title sponsor was secured for the tournament this year and that the event had record attendance.  The Division wants to put together a golf tournament committee with representation from each of the Divisions so that the marketing of the tournament can be crossed.   The Sales and Marketing Division wants to begin a new program which will develop partnerships with several other associations in construction, ASLA, government, etc.  King noted that the Sales and Marketing Division will work with the Awards Committee for 2003 to nominate more garden centers and landscape companies for the annual awards programs.  The Division nominated the following for their Board for 2003:  President:  Wayne King, Sr.,  Vice President – Kevin Karel, Board Members: Carl Hackney, Myra Crowe, and Wayne Bagwell.

The Wholesale Division report was presented by Andy Rogers.  The tours for the Division will be held in June.  The northern tour will include Transplant Nursery, Fafard, Yoder’s, and Head-Lee Nursery.  The southern tour will include Monrovia, Gainous, and Graco. 

Old Business:  Merrill Varn noted that the Exotic Pest Plant Council has not met for 2002. 

There being no further business to conduct by the Board and Committee, the meeting adjourned at 2:20 PM.

The GGIA Executive Board meeting was held beginning at 2:20 PM.  Members in attendance included Andy Rogers, Bobby Flowers, John Strickland, Wayne King, Andy Hull, Merrill Varn, Leilani Vining, Brendan Smith, Bob Oxford, Joe Napoli.

Motion was made by Bob Oxford for the Executive Board members for 2003 to be Andy Hull as Chairman, Joe Napoli as Vice-chairman, and John Strickland and Executive Treasurer. Wayne King seconded motion.  Motion passed.

After discussion pertaining to multiple location companies, Bobby Flowers made a motion to add a membership category for multi-location companies with the corporate office dues at $150 per year and each location thereafter at $100 per location.  Multi-location memberships receive only one vote per corporation.  Each location must have a multi-location membership to receive member benefits and member rate pricing on test, seminar attendance, etc.  Joe Napoli seconded the motion.  Discussion included including “location” rather than “stores.” Motion passed with one member abstaining from the vote.

Motion was made by Brenda Smith to have new dues structure effective by April 1, 2003 pending membership vote in January. Flowers seconded motion.  Motion passed.

The group then discussed the ANLA Lighthouse program.  Loudermilk was instructed to get kits for the Board to review before making budget plans for FY 2003.

The next meeting for the Executive Board was set for December 5 @ 11 AM at McCorkle Nurseries Atlanta Sales Office in Marietta.

There being no further Executive Board business to conduct, the meeting adjourned at 3:20 PM.

 
Respectfully submitted,
 
Sherry Loudermilk
Executive Director
   

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